Category: Branding
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Until Lambs Become Lions logo by Wendy K Johnson
Okay, this is really beautiful. Wendy K Johnson created this dual-image logo for Orlando band Until Lambs Become Lions, and I heard about it in the LogoLounge.com trend report (which needs its own post), via Brand New. The point is, isn’t that a fantastic design?
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Grid
You know who else is doing fantastic design work? Grid. This looks like a terrific company. Their work shows a critical attention to detail, strong and confident use of grid & whitespace, and sophisticated typography. I’d highly recommend their work, they look like an A-Team if I ever saw one. Also, they have a Honolulu…
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Matchstic
Everyone, meet Matchstic. Matchstic, this is everyone. I have been repeatedly and deeply impressed by the quality of this Atlanta branding house. From value-first to brand pattern to flawless execution, they truly get branding, and I love watching them work. If you’re interested in branding, you should get to know Matchstic. Trust me, you’ll be…
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Pull quote from “Raiders of the Lost Overture”
From Raiders of the Lost Overture: The product is what your company sells, but the brand is what your company is about. You must know this inside and out in order to encapsulate the brand and communicate it effectively from the beginning.
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Pull quotes from “Brand as Context”
From Brand as Context in Interaction Design: Designers need to understand the subtle difference between creating consistency and creating coherency… It is better to strive for coherency, where the consistency… is married with a system of meaning that people can believe in and choose to be a part of: the brand. And… If we’re not…