Courtesy of Matchstic (who you should really be following, because they’re amazing):
“To design is much more than simply to assemble, to order, or even to edit; it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse. To design is to transform prose into poetry. Design broadens perception, magnifies experience, and enhances vision. Design is the product of feeling and awareness, of ideas that originate in the mind of the designer and culminate, one hopes, in the mind of the spectator.â€
Paul Rand
Happy Monday Morning thoughts for those of us sipping coffee, cracking knuckles, and clicking Creative Suite icons in the dock.
One response to “Ennobling thoughts about the nature of design”
Word.