Category: Notes
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The Bright Continent
Branding 101 tells us that a brand is not a logo, a set of colors, or an advertising campaign — it’s the whole feeling that exists in the mind of the customer/audience in relation to the branded entity. That’s why I was excited to see an article by NYT on Rebranding Africa. At one time,…
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I’d love your suggestions on how to improve my site
Hi there. If you’re reading this, cheers to you! This site began as a mere catalog of stuff I like and is becoming something a little bit more, thanks to growing readership and some things I’m learning on the professional side of life. Here are some ideas I have to improve my site. I’d love…
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Free rebrand concept for Coastal Sunbelt Produce
A little while ago, I hosted a brand intervention for the poorly-designed Coastal Sunbelt Produce. Since then, it’s occurred to me multiple times all of the great possibilities afforded them by such a vivid name. So, I’d like to offer the following as proof of my goodwill. Coastal Sunbelt Produce, please take this design concept…
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Dearest, wonderfulest, most beloved logo designers of this sun-shiney world…
If you’re going to make a blasted minimalist logo, it has to be perfect and grid-based. Okay!? Okay. SHEESH. //Edit: Please pardon my rant.
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There was something almost unbearably eternal
about last night, as I walked to the Metro, and I heard a reedy and mostly off-key rendition of The Beatles’ Eight Days a Week being played on the recorder. I can’t tell you much about the musician. I chose to listen rather than look. But I know that he was shabbily dressed and tall,…